Looking to hire a digital marketing agency? We are sharing a list of the most popular companies in this field. But first, let’s get a little acquainted with the term digital marketing.

Digital marketing refers to the use of technology (digital) means for the promotion of a business or website or a campaign on the internet. Digital marketing is replacing traditional marketing very fast and very effectively, as it helps businesses reach their target audiences in real time. However, the high cost of campaign building, lack of knowledge and requirement for specific talents have limited this innovative marketing technique to only certain industries.

Marketing requires specific skills and expertise in particular field and cannot be done by just anyone. Thankfully, there are digital marketing agencies and experts out there who are offering quality SEO Services at affordable costs, especially to small businesses and startups. The trick is to identify them and hire their services at the right time. We are here to make your task easier by producing a list of top digital marketing companies of this year. Hope you find it useful.

1. SAG IPL

SAG IPL is a leading digital marketing firm based in Jaipur, India. It provides SEO, social media marketing and paid marketing Services to clients across the globe.

Clients: Fortis, PARLE. MTS, Reliance, SportKing, Reserve Bank of India, Rajasthan Patrika

Other Services: Web designing, Web development, Mobile app development, Content writing, blockchain marketing

2. Acart

Acart is an Ontario based advertising company that, through its team of 43 experts, provides digital planning and branding services.

Clients: Government of Canada, Ottawa Senators Hockey Club, York Region Transit, Calypso Theme Waterpark

Other Services: Strategy building, Media planning, Design, Social Media

3. AliveNow

AliveNow is a Digital service and product company that offers all types of online marketing Services through its offices located in India, USA, Middle East, and UK.

Clients: Samsung, Intel, Audi, Honda, Dettol, Mother Dairy

Other Services: web design, AR camera filter & lenses, Newsfeed smartapps, email marketing, live video apps

4. BusinessOnline

A US based digital marketing firm that offers SEO and PPC services through a team of 80+ experts.

Clients: Hewlett Packard, Lincoln Electric, Honeywell, Epicor

Other Services: Analytics & Insights, Social Media, Paid media, Organic Search and Content Marketing

5. MediaZo

MediaZo is a social media and digital branding company that provides all types of business marketing services to corporate and startup clients.

Clients: LG, Edureka, Citibank, VLCC, MEC

Other Services: Facebook advertising, Corporate profile management, PPC, Web and mobile apps

6. Big Presence

As the name indicates, the company is focused on enhancing the digital presence of client businesses with the help of its team of 50+ experts.

Clients: iBASEt, XQ Innovations, Spinitar, Edge Technologies

Other Services: content marketing, web design, web development, digital strategy and marketing

7. Brainwork Technologies

An India-based digital service and marketing company that is committed to improving the online presence of businesses with quality design and development solutions.

Clients: Nokia, Reckitt Benckiser, Fortis, Nestle, Airtel, Hyundai

Other Services: Website development, web design, content writing,

8. Cubatica Pty Ltd

Cubatica is an Australia based digital marketing agency that builds and executes marketing strategies for mid-size firms with the help of around five employees and a bunch of freelancers.

Clients: Wonderby, Simba Sleep, Toucanbox

Other Services: Personalized monitoring, Media buying, Growth audit

9. Digitally Inspired Media

Founded in 2012, Digitally Inspired Media is a Chennai, India based marketing and advertising agency that is engaged in creating brands.

Clients: Radisson, Netmeds.com, CavinKare, PVR Cinemas

Other Services: Branding & design, video production, web/app development

10. Digivate

Founded in 1988 and located in London, Digivate provides digital marketing related services to a variety of clients across the world.

Clients: Merck Group, Swallow Aquatics

Other Services: SEO, PPC, Conversion rate optimization, Web design, development, Content marketing

11. Grapes Digital

An India-based digital marketing and SEO agency that provides all types of digital services and assistance to clients in a range of industries.

Clients: Global Citizen Forum, Haldiram’s, NEXA, Airtel, Horlicks, ICSI, Maruti Suzuki, Belair

Other Services: Digital content, Social media marketing, Website and mobile apps development, Media services

12. Flawless Inbound Inc.

Established in 2014, Flawless Inbound provides sales and digital marketing services through a team of 13+ experts from its Canada based office.

Clients: acsi, Rhino Legal Finance, evolve, PCM Canada

Other Services: Content marketing, conversion optimization, Hubspot marketing

13. Kwebmaker

Kwebmaker digital agency is involved in helping businesses around the world grow with the use of web, mobile and social media based digital ecosystem.

Clients: TATA, Mahindra, ICICI Prudential, Spaces, CIBIL, Mumbai Indians, Mainland China

Other Services: Web design & development, Ecommerce, mobile apps, social media, blockchain

14. KoMarketing

A Boston based business marketing agency that provides SEO and social media digital services through its team of around 50 employees.

Clients: John Deere, Cisco-Eagle, HP DesignJet, Neolane

Other Services: Search engine advertising, SEO, Content marketing, Social media advertising & marketing

15. Markigence

Founded in 2009, Markigence has been serving the marketing needs of some of the prominent brands around the world.

Clients: Maruti Suzuki, Dabur, Canon India, PVR, Systel Inc

Other Services: Content marketing, SEO, UI/UX , Social media marketing, PR services

16. Marshall Fenn Communications

A Toronto, Canada based marketing communication agency that helps local and global businesses build ideas and strategies to succeed.

Clients: Scotiabank, Ocean Spray, Travel Guard, AVG

Other Services: Digital campaigns, advertising, public relations, social media, direct marketing,

17. OMLogic Consulting

One of the most prominent digital marketing agencies in India, OMLogic provides marketing consulting and services to leading brands including the Government of India.

Clients: HBO, Jagran, Vivo, Oriflame, NASSCOM, Akshaya Patra

Other Services: Strategic marketing, mobile apps and websites, utility tools

18. Perfect Search Media

A Chicago, USA based digital marketing company that provides services to startups, small and enterprise businesses in a variety of industries.

Clients: Columbia School of Social Work, New York Film Academy, Stage Stores, CenturyLink

Other Services: SEO, paid search, social media advertising, mobile advertising, content, design, remarketing

19. Social Kinnect

A digital marketing agency India that is focused on Media, entertainment and social marketing of small businesses and brands.

Clients: Asian Paints, Buffalo, MoviesOK, VistaPrint, Abbott, DNA, Grazia, Ponds

Other Services: social media marketing, online media buying, SEO, website & app development, video production, Analytics

20. Red Hot Penny

A full-service search marketing agency that provides digital solutions to online businesses through its London based office consisting of a 50 members’ team.

Clients: SanDisk, Lowepro, Tesco, The Snugg

Other Services: organic search, social marketing, insights, PPC, Media buying, content, paid social, PR

21. YNG Media

YNG Media is a Gurgaon, Haryana based digital service agency that has been providing social, digital and mobile marketing services to worldwide clients.

Clients: Lotto Sport, Grasim, H2O+, Ferns N Petals, Pan Vilas, Zee News, Dainik Savera

Other Services: Social marketing, digital marketing, mobile, e-commerce, branding

22. Stryde

Stryde is a Utah based e-commerce digital marketing firm that through its team of 10+ experts provides SEO and PR services to a range of businesses.

Clients: Sports Illustrated, Signs.com, Intercontinental Hotels Group

Other Services: content marketing, PPC, social media, email and influencer marketing

23. AdGlobal360

An India-based full service digital agency that offers advertising services in a variety of industries such as e-commerce, real estate, education, and more.

Clients: Quatrro, Air Tickets, Veena World, WWICS, Muthoot Finance, Axiom

Other Services: blogging, analytics and optimization, brand asset management

24. Taktical

Founded in 2011, Taktical is a New York based digital marketing company that specializes in PPC, SEO and social media services for startups.

Clients: Tagpop, Chase, Artsy, WeWork

Other Services: email marketing, PPC, retargeting ads, Facebook ads

25. BCWebWise

BCWW is an India based creative digital agency that provides customized internet branding services and solutions in a range of markets.

Clients: Britannia, HDFC Bank, Hathway, Hypercity, Red Chillies, Dr. Fixit, Nanhi Kali

Other Services: social media marketing, search marketing, media planning & buying, video production, web and app development

26. WrightIMC

WrightIMC is a Texas based digital marketing company that helps businesses with their web development, marketing and SEO needs.

Clients: Ritz Carlton, American Heart Association, Travelocity, Leapfrog

Other Services: Local marketing, paid search marketing, social media advertising, web design & development, content marketing, consulting

27. BuzzValve

BuzzValve is a full-service content marketing agency that prepares web and marketing content to help startups and brands get new clients.

Clients: Honda, Mindshare, Dr. Reddy’s, UNICEF, Johnson & Johnson

Other Services: Content strategy, content writing, content marketing, content design

28. 1SEO IT & Digital Marketing

1SEO is a Pennsylvania-based multi-service digital marketing and IT support agency that was founded in 2009 and presently has over 70 expert employees.

Clients: Best Western, Direct Deposit, Carlton Pools, Solar Sphere

Other Services: SEO, PPC, social media, content marketing, design & development, It support services

29. Ethinos

Ethinos is an India-based digital marketing agency that provides all marketing related services in a variety of industries.

Clients: Accenture, Wipro, NASSCOM, Ambuja Cement, NIIT technologies, The Times of India, Capgemini, Kotak

Other Services: Digital strategy, branding & design, content marketing, pay per click, SEO, SEM, Mobile app marketing

30. AdVision

AdVision is a Colorado, US-based inbound marketing company that helps companies build relevant digital strategies and implement them in order to bring more customers.

Clients: Spire Digital, Global Travel Destinations, Far Niente Winery, Duvine Cycling & Adventure Co

Other Services: lead generation, ROI optimization, PPC, SEO

31. Hazelknight

Hazelknight is an India-based digital marketing service firm that offers its marketing & development services to companies in India and abroad.

Clients: L&T Financial Services, Indiabulls, Regent Club, Ramee Group of Hotels

Other Services: social & digital marketing, media planning & buying, website & app development

32. Booyah Advertising

Founded in 2001, Booyah Advertising is a Denver, US based full-service internet advertising agency that provides organic and paid marketing services.

Clients: Gap, TiVo, Sports Authority,Discover

Other Services: Paid search, display advertising, social media marketing, creative advertising

33. Magnon\TBWA

One of the top internet marketing companies in India, Magnon\TBWA runs its operations from its offices in Mumbai and Delhi which house over 200 marketing professionals.

Clients: HBO, Axis Bank, TataSky, Haier, IFCI, Hilton, Voltas, Marks & Spencer

Other Services: Web Design, SEO, Social Media Optimization, Mobile Apps, Online Media Planning, Web Hosting, eCommerce Solutions

34. Commotion Engine

Commotion Engine is a Georgia, US based video marketing agency that helps businesses capture audience attention with relevant and information videos.

Clients: Amazon, Kahua, Leidos, MoveGuides

Other Services: Explainer and promo videos, commercials, video series, videos analytics, animation, video ad campaigns

35. Media Moments

Media Moments is an India based full-service marketing and branding consulting agency that provides end to end marketing solutions to clients around the globe.

Clients: Van Heusen, Zivame, Myntra,Allen Solly, The Beer Cafe

Other Services: Creative design & content, social marketing, PR, website promotion, influencer marketing

36. Digital Success

Founded in 1999, Digital Success is a Texas, US based digital marketing team of SEO experts who help small businesses and startups grow with the right marketing strategies.

Clients: Samsung, Aristocrat, Reader’s Digest, CareNow

Other Services: Search engine optimization, paid search, mobile app marketing, social media, PR, conversion rate optimization

37. RepIndia

RepIndia is a development and marketing agency that helps brands and enterprises build custom marketing solutions to gain and retain more leads.

Clients: GAP, Air Asia, Burger King, Sephora, Punjab Grill, Forest Essentials, VLCC

Other Services: social media, content, design & print, web design & development, photography

38. Espresso B2B Marketing

Founded in 2010, Espresso is a California based B2B marketing and lead generation provider that helps businesses drive revenue from strong marketing tactics.

Clients: DirecTech Labs, Jama Software, IBM, Autodesk

Other Services: Content creation, web design, growth marketing, inbound SEO, social media

39. WATConsult

WATConsult is an innovative digital and social media agency that provides social, digital, video and mobile marketing services with the help of a team of 250+ experts.

Clients: DHFL, Vero Moda, SBI Mutual Funds, Peter England, Cadbury, Oreo, BOSCH

Other Services: video content and marketing, digital campaigns & apps, social media marketing, mobile advertising

40. Leftfield

Founded in 2000, Leftfield is a Florida, US based advertising firm that delivers creative branding and marketing solutions to its clients.

Clients: Spa Juice Bar, Total MD, Baha Mar

Other Services: B2B/B2C marketing, branding services

41. Yrals

Yrals is a US based digital agency that provides web/mobile development and creative internet marketing services through its offices in India.

Clients: Nerolac, Acer, Romedy Now, Amul, Jaguar Land Rover

Other Services: web development, mobile development

42. Modgility

Modgility is an Ohio, US based sales and marketing agency that provides search engine optimization, app and conversion optimization services.

Clients: Lumitex, Be Well Solutions

Other Services: Software/app/product development, inbound marketing

43. Adsyndicate

Adsyndicate is an India-based full-service advertising & online marketing agency that serves enterprises and startups alike with their digital needs.

Clients: Tata Motors, Isuzu, SBI, Manipal University, Western Digital

Other Services: SMO, SEM, web design & development, logo & print design

44. Pole Position Marketing

Founded in 1998, Pole Position Marketing is an Ohio based digital agency that helps businesses with their marketing strategies.

Clients: DC Mentors, Sierra Instruments, Patriot Software

Other Services: paid search, web design & development, consultation, analytics

45. Beehive Communications

Beehive is a core design and digital agency that provides advertising services through its digital service arm named BeeDigital.

Clients: Chambor, Mahindra Retail, Jockey India, IndiaBulls

Other Services: advertising, public relations, media, SEO/SEM

46. Promodo

Promodo is an online marketing company that provides SEO, SEM and PPC services mainly to e-commerce clients and websites.

Clients: Leroy Merlin, Georgia National Tourism Administration, Karcher

Other Services: Digital marketing planning, conversion rate optimization, UI/UX

47. Creatlive Studios

Creatlive Studios is a design and digital marketing agency that offers branding & reputation services to clients all over the globe.

Clients: EscapeHunt Hyderabad, Cleanse High, Makemyorders, Bhamas

Other Services: brand design, brand management

48. SevenAtoms

A California, US based digital marketing company, SevenAtoms has a team of around 10 SEO, social media and PPC experts.

Clients: USA Today, Gannett, Thomson Reuters

Other Services: E-commerce marketing, inbound and SAAS marketing, content

49. Flarepath

Flarepath is a full-service content marketing agency that employs creative storytelling technique to promote businesses online with the right content.

Clients: Skoda Auto, ET Now, Channel V, Fox Star Studios, IDBI Bank

Other Services: social strategy & planning, community building, video content, app and analytics

50. Sweans Technologies

Sweans Technologies is a Delaware, US based digital and social marketing agency with a team of 100+ professionals.

Clients: Rolls Royce, BMW, Subway, Pizza Hut

Other Services: search engine marketing, branding, design, development, social media

51. iGenero

iGenero is a digital marketing and development company that plans, design and delivers digital experiences to help businesses get more clients.

Clients: Practo, CEAT, Purple Squirrel, Seclore, Times Jobs

Other Services: mobile/web engineering, product development, CMS

Now that you have the list of the top internet marketing companies, you can make an informed selection based on the company profile, their past work and projects, client reviews, experience, team, etc.

Marketing is that the core primarily to determine a business within the Internet market. it’s slated to deliver higher results on approaching the proper channels at the proper time. To initiate in promoting the business, it’s essential for the skilled to know the market situation and build a listing of channels required to be accessed for promoting.

With varied selling methods and ideas current within the market, only those that look completely different have the potential of touching the bull’s eye. allow us to think about sure ideas of e-commerce Website development:

1) Television: Visuals have the flexibility to solid high impressions as a result of individuals tend to believe what they see. This makes tv as an efficient stump for advertising concerning business and relative activities.

2) Radio: Though scanty; but, radio is still considered to the powerful channel of promotion. It is all about reaching to the target audience throughout travel and informing them regarding the merchandise or service of their interest.

3) Newspaper: With Brobdingnagian audience and access to the population newspapers square measure scan and believed sort of a faith. it’s a good channel to market business with the utilization of inventive pictures and tender language.

4) Web World: The Internet is that the simplest manner of planning to the audience and a speedy one too. With responsive methods crafted to advertise a business on this platform, the organizations and promoters area unit creating a good manner of gaining the moment attraction of the audience.

5) Internet Promoting Platforms: Marketing a business on web platform can enable instant recognition thanks to the growing quality of this methodology. It needs in depth quantity of creative thinking and an ideal help from the likewise technology.

6) Social Media: Taken to be the genius in present for reaching the target market, social media is an intensive platform to market business. Indeed, it open gates for attracting a large quantity of net traffic as a result of most of the individuals square measure meant find the acceptable info as per interest. Keeping it short and crisp, this platform makes it attainable for firms to realize intensive recognition instantly.

7) Email Promoting: Sending an email to the possible associated existing shoppers through associate economical information is that the even way of creating awareness about products or services. In fact, email marketing has set promotional standards that makes the situation clear to the purchasers and establish high quantity of scientific theory with them.

8) Pay Per Click: Finding house on other’s web site and paying for each click a user makes is that the excellent manner of advertising the business. wonderful and safe, this methodology of the channel to perform effectively has created ways in which for the businesses to develop.

9) Mobile Promoting: With the rise of smart-phones, the businesses are finding ways in which to achieve their audience on twenty four hour basis. this offers them a lot of chance to access and deliver the individual ad message.

10) Website Promoting: Known to be the aspect of a company, websites area unit created to produce ample data to the viewers and readers. it’s associate degree economical method of connecting with the individuals and gap gates for long lasting relationship.

On choosing the channels, it’s necessary to spot the innovative ways in which in leading the company’s message to its purchasers and build requisite awareness. this can be the explanation that effective promoting methods area unit brought into observe.

In 2008, when I started my career in SEO, that time there were couples of technique to create backlinks and the technique really worked.

Some of the techniques that worked in the past were following:

1. Directory Submission in Bulk
2. Social Bookmarking in Bulk
3. Article Submission in Bulk – One article was submitted in 100 articles directories.
4. Forum Posting – Used multiple links in signature.
5. Blog Submission in Bulk
6. Feed Submission in Bulk
7. Press Release – One press release was submitted in couples of press release directories.
8. Classified Submission in Bulk
9. Web 2.0 Submission in Bulk
10. Blog Comments in Bulk

Some above mention backlinks technique are working right now as well, but the manner has been changed. I will never bore you to tell about the technique, I know everyone know about them and use on a daily basis. I also understand life is very short to read a long article. So I love to write cut to cut points.

So why I am writing the post, because SEO works across the techniques and you are reading the post to learn something new from me.

So Let’s start to learn about new backlinks technique that will work in 2016.

1. Guest Posting: Guest posting is a useful link building method to get quality backlink for your website. It is a typical task to find quality and niche related website who accepts guest post. Find the guest posting sites which publish your guest posts on their landing page.
   

   

   Here is the best search formula to find guest posting sites which have value.

   

Your Business Niche “guest post”
Your Business Niche “write for us”
Your Business Niche “guest article”
Your Business Niche “guest post opportunities”
Your Business Niche “this is a guest post by”
Your Business Niche “contributing writer”
Your Business Niche “want to write for”
Your Business Niche “submit blog post”
Your Business Niche “contribute to our site”
Your Business Niche “guest column”
Your Business Niche “submit content”
Your Business Niche “submit your content”
Your Business Niche “submit post”
Your Business Niche “This post was written by”
Your Business Niche “guest post courtesy of ”
Your Business Niche “guest posting guidelines”
Your Business Niche “suggest a post”
Your Business Niche “submit an article”
Your Business Niche “contributor guidelines”
Your Business Niche “contributing writer”
Your Business Niche “submit news”
Your Business Niche “become a guest blogger”
Your Business Niche “guest blogger”
Your Business Niche “guest posts wanted”
Your Business Niche “looking for guest posts”
Your Business Niche “guest posts wanted”
Your Business Niche “guest poster wanted”
Your Business Niche “accepting guest posts”
Your Business Niche “writers wanted”
Your Business Niche “articles wanted”
Your Business Niche “become an author”
Your Business Niche “become guest writer”
Your Business Niche “become a contributor”
Your Business Niche “submit guest post”
Your Business Niche “submit an article”
Your Business Niche “submit article”
Your Business Niche “guest author”
Your Business Niche “send a tip”
Your Business Niche inurl: “guest blogger”
Your Business Niche inurl: “guest post”
allintitle: Your Business Niche + guest post

Here is a List Of 953 Niche Blogs that accept guest posts

2. Reference always works. If you have a great network of people, then you can share a link to your website with them and ask to add your link on their blog if they are running a blog.Here are some sources you can request for reference:

By Email
By Social Media
By Contact number

By the way, can you share this post with your friends. J

3. Create a 30/70 Plan: Give your 100% to write an epic blog post. It should be researched based and user friendly. Your way of writing should not only for English literature readers, but also for the beginner who only understand easy English.How to create 30% content and 70% promotion plan?

What you need to make the plan?

• A well written content with at least 1000 words using already written epic content by other blogger.
• Prepare 5 to 10 catchy headlines for this blog.
• Write a few descriptions of these, one to three sentences long.
• Promote the content using the attached xls file.

4. Broken link building: Broken link building is an advance, useful and 100% white hat link building technique where you request a website owner to replace their broken links with your website active links.

How to request for broken link building?

• You need a FREE broken link checker tool : http://www.deadlinkchecker.com/
• Find their email id, use your web based email id and create an email.
• You need some templates to request for broken link fixing with your website link.

5. Donate to charity site: Finda niche related donation website that accepts donor website link.To find these type of opportunities to get backlinks use the keyword tool and make the following search terms:“donate to us” + Your Business Niche
   “donate to this site” + Your Business Niche
   “contributors page” + Your Business Niche
   “sponsors page” + Your Business Niche

Conclusion:

At the current time, mostly webmasters have become very choosy about backlinks, because one backlink can promote or demote your keyword ranking.

This post will help the webmaster who still in confusion about how to make backlinks.

Hope you would like the post.

Thanks

What is a Google Penalty?

Google Penalty is a type of punishment given by Google when a website breaks the guidelines of Google. This is an advantage for the other websites that are following search engine guideline and a negative impact on an affected website’s search ranking by search algorithms or manual updates.

Major Google Updates:

Google Panda: Google doesn’t give their name to any updates, it is given by Webmaster World users, but Panda is one of the algorithm updates that names given by Google Engineers. Google Panda is an update against the duplicate launched on February 23, 2011 when 12% of search results were affected.

The last official Google Panda algorithm update was affected on July 17, 2015 with its 4.2 version, but now it is a part of Google’s core ranking algorithm.

Here is a history of the Google Panda Algorithm Update:

Panda/ Farmer (#1) — February 23, 2011
Panda 2.0 (#2) — April 11, 2011
Panda 2.1 (#3) — May 9, 2011
Panda 2.2 (#4) — June 21, 2011
Panda 2.3 (#5) — July 23, 2011
Panda 2.5 (#7) — September 28, 2011
Panda “Flux” (#8) — October 5, 2011
Panda 3.1 (#9) — November 18, 2011
Panda 3.2 (#10) — January 18, 2012
Panda 3.3 (#11) — February 27, 2012
Panda 3.4 (#12) — March 23, 2012
Panda 3.5 (#13) — April 19, 2012
Panda 3.6 (#14) — April 27, 2012
Panda 3.7 (#15) — June 8, 2012
Panda 3.8 (#16) — June 25, 2012
Panda 3.9 (#17) — July 24, 2012
Panda 3.9.1 (#18) — August 20, 2012
Panda 3.9.2 (#19) — September 18, 2012
Panda (#20) — September 27, 2012
Panda (#21) — November 5, 2012
Panda (#22) — November 21, 2012
Panda (#23) — December 21, 2012
Panda (#24) — January 22, 2013
Panda (#25) — March 14, 2013
Panda 4.0 (#26) — May 19, 2014
Panda 4.1 (#27) — September 23, 2014
Panda 4.2 (#28) — July 17, 2015

Google Penguin: It was 24th April in 2012 when Google finally rolled out the webspam update named Penguin. This update was launched against low quality backlinks, keyword stuffing and over optimization.

Last time the Google penguin update was effected on October 17, 2014 with its 3.0 version. The upcoming penguin update may be in effect on March 2016.

History of Google Penguin updates:

Penguin (#1) — April 24, 2012
Penguin 1.1 (#2) — May 25, 2012
Penguin (#3) — October 5, 2012
Penguin 2.0 (#4) — May 22, 2013
Penguin 2.1 (#5) — October 4, 2013
Penguin 3.0 (#6) — October 17, 2014

Why a website is penalized?

Here is a list of the reasons why a website deserves to be penalized by Google:

1. Duplicate, Scraped and Spun Content.
2. Keyword Stuffing in Meta Data, Heading Tags and Content
3. Hidden Content/Link
4. Penguin Spam Report and manual action.
5. Redirect penalized domain to your website
6. Duplicate Design Template
7. Paid and speedy Link building
8. Anchor Text over optimization
9. Backlinks from another language websites.
10. Slow website speed and server’ issues

How to Check If my website penalized by Google

If your website’s search ranking is suddenly gone down, it may be the penalty by Google and its algorithm updates as Panda, Penguin or manual action.

There are some useful tools that will help you to find out your website’s penalty:

1. Google Webmaster Tool
2. Reconsideration.org
3. Fruition
4. Jellyfish
5. SEMRUSH

Things to do after Google Penalty

1. Remove Spammy Links
2. Disavow Request to Google
3. Change Website Design Template
4. Change Website Content
5. Fix 404 Errors in Webmaster Tool
6. Change Meta Data
7. Hire an expert.

Conclusion:

Today I shared with you my experience about Google penalty:

What is a Google Penalty?
Major Google Algorithm Updates.
Why a website is penalized?
How to Check If my website penalized by Google?
Things to do after Google Penalty

So, please let me know what do you think about the post and don’t forget to share your valuable comment with me.

Thanks

If you are running a small business then this post is for you. In this post I will tell how you can promote your local business online.

Local business depends on relationship, friendship, reference and a great network. You need to make a strong relationship with your customer for current and future sale.

So, let’s start learning:

1. Local Search: There are three major search engines in the world as Google, Yahoo and Bing and all are providing local searches for local customers. Approx 50% business comes from local searches of search engines.

Here is the example of Local searches in major search engines:

• Google Local Searches
  

  

• Yahoo Local Searches:
  

  

• Bing Local Business:
  

  

2. Review Management: If your listing getting reviews at least once in a month and the review is coming from a unique and non spam id and the review has your keyword in the comment then your local listing will be improved.

3.Niche Citation / Profile: There are many niche related listing sites that accept local business. These types of profiles and citation are more useful for your business. That may be paid of free but you need to get listed there for value. If you are running a law firm then the following directories can useful:

Lawyers.com
FindLaw.com
Avvo.com
Justia.com
HG.org

Click here for complete list.

4. Clean up your citations: Duplicate, incomplete and the listing which has a wrong firm name or wrong address or wrong contact number or wrong category and description may be harmful for your business. It can harm your keyword ranking as well, so you should fix the citation through the Yext.com or similar sources.

5. Get on Every Social Network: Create your business accounts on major social media. It helps to increase your business and search ranking because it improves trust of your local business. The major social accounts are Facebook Page, Twitter Profile, Google+ Profile and Map, Pinterest, Linkedin etc.

Click Here for a Huge List of Social Media Sites for Small Business

6. Guest Posting: Find niche related guest posting sites and write informative and research based content for them. Use your website and other informative links in the post content and requested the site owner to publish your content.

You can also share your blog and article on the local business listing sites that provide this option. Some local business listing sites who accept blog are following:

Mylocally.com
Merchantcircle.com
AmericanTowns.com
Trivago.com

Click here for a huge list of FREE Guest Posting Sites

7. Create an Event in Your Area: Create an event for your target audience in your local area, where people can participate in your event and you can represent your business in front of your audience.

For example, if you are a lawyer you can create scholarship event for students and teachers.

8. Make a Business Video: Create professional videos with informative content and upload them on Youtube Channel. Before upload the videos you should create a Youtube Channel and add channel art, about your business, social media and website links. You can also share and upload your videos on Facebook, Dailymotion, Vimeo and Wesrch.com

Click Here for a Huge List of Video Sharing Sites

9. Competitors Analysis: Review your competitors on a regular basis to know what they are doing. Track their ranking, links profile and what types of changes they are applying on their website. Make necessary changes in your website as well if they are helping your competitors.

Click Here to Analyze Your Competition in Less Than 60 Seconds

10. Install a Blog on Your Website: Start a blog on your website and update it with useful and informative content related to your product and services. You can also post a press related there when you are starting any new product and service or you are changing something related to your business.

Conclusion

I hope you would like the post and you will apply the above mention ways to promote your small business. I need your valuable feedback regarding this post.

So, what do you think about the new local business technique?

Feel free to share your thoughts and comments below.

Thanks

Today, I am sharing my technique and work experience with all my fan and webmasters.

Everybody wants to know how to generate more sales for their business. So, a business owner hire a best online marketing company to make their business user and search engine friendly to generate business from their website.

Now, I am sharing my thought about to get more sales from a website. I am share step by step points as what a webmaster do to improve more and more sale and how he generates inquiry from a website.

Here is the points:

Book A Unique Domain Name: It is the time of uniqueness; domain name should be unique, short and sweet so anyone can remember that. The name of the domain should be uncommon, so it came on users tong easily.

Book a domain name here.

Dedicated Server & Hosting:

You should choose dedicated server for your website. On this server, you can run only one website and it also helps to improve website speed. If you want to generate business from a website then you need to improve your website speed and dedicated server help on it.

You also need to check server of web hosting where you want to install your website. According to new Google algorithm SSL certificate also help a website to get better rank. After an SSL server your website opens with https instead of http.

Responsive Web Design:

This time of small devices, before internet users use laptop and desktop , but not time has changed. Now people use the internet on their mobile, smartphone and tablets. Number of internet users also increase due to smartphone.

If you are creating a website then it should be responsive because user experienced with big and small devices is different. If we want mobile users to get everything properly from your website and they are getting review all options available on the website in the right way then we should go with responsive design.

In response design your website not only looks properly on every devices but also open quickly according to device. We decrease image size according to device in the responsive design.

Website Development :

During the website design, we should care all SEO factors, so Google can easily reach to your website. Some of the design and development factors that increase your website visibility in Google are H1—H6 Tags , Unique images and ALT tag, title tag, SEO friendly URLs, breadcrumb, Loading time, website speed, HTML and CSS issues, country wise website speed etc.

An average time of a good website is 3-5 sec. Your website loading speed should not be more than 3-5 sec. More loading time can divert users to another website. Because when internet users open your website by search engine, then they usually review 3 to 5 more results and the users review the websites that open fast and the website that not open quickly users close them.

The Content of the website : your website content should be unique and simple, which can understand by people easily and user can understand the services provided by you and hire you for required the service.

Home Page Layout: Home page should be attentive and user friendly, a better home page generate a better sale. So you should focus on the point to generate sales from your home page:

Website menu : You need to keep company detail information in the first menu. You should keep the following sub menus in the company detail information:

1. about us,
2. mission and vision,
3. company profile,
4. working envirement,
5. company infrastructure,
6. Client testimunials,
7. Events and business trips,
8. Blog and contact us.

After that the next menus should be related to your services and then use your portfolio and get a quote menu.

Portfolio : The option has the best works finished by you. It should contain the work detail, it is better if you have live links of your past work in this page so people can review your best work choose their desire work. You should keep at least 5 to 7 design and feedback. If you would have better portfolio then you would get more sale because more sales depend on better portfolio.

Home page content: Home page content should be unique and the services offered by you. It contains at least 300-450 words content related to your services.

Client Video & feedback: You can have a client’s feed in a video format or a text format on your home page. The feed should be from the client who has given you two thumbs up. You can have the link in your menu bar labeled client testimonial where your all clients are given you their feedback.

Our Partners: You should have a column labeled happy clients or lovely client using their logos. You can use it above the footer and text the area with ask our partners why they are working with us.

Social Icons : create a social website account and use their button on your home page. You can use these button top of the page or bottom of the page. User social profile should be complete and full fill from all details of you. You can use some important social icon like : facebook, twitter, linkedin, google plus, youtube and pinterst as well.

Footer: In the footer of your website you should have address, contact number and email so user can easily contact with your company. If any user has interest in your website, then first of all he review your website header and footer and pick your email id and contact number to contact with you. You can also keep your logo, other office addresses, email subscriber, quick links, news and blog feed.

Certificates: Add certificate in the bottom of your website to catch user attraction as DMCA Protected , Copyscape and other that your website has.

Highlight Get a Quote Option: Get a quote option should be highlighted on the home page. Interested buyers can contact you to fill the quotation form if it is highlighted.

Home page Banner : Banner of the home page should be according to your services and no more than 3 to 5. User give time to your banners if they are so attractive and related to your services then if will help user to know about your services. You can also add service page link on the banners.

Live Chat Option: Add online chat option on each and every page. They can help to convert visitors into sale. Is option is not only for query but you can also help them to choose best services so the visitor can believe you and choose your services.

Attractive Inner Pages: The designer of each Inner page should be unique.
It impresses a user and the user reviews your website continuously. You can also use infographic and video in that pages with a quick contact form so user can fill the form if they need your service. Content and structure of the should be SEO friendly.

SEO : If you want top ranking in Google then your website should be SEO friendly. Each page of your website should be according to Google guideline. You should take care of the things as meta tags ( title, Keywords, Description ) H1 –H6 Tags, Images ALT tags, Robots.txt, Sitemap (HTML and XML) Breadcrumb, Google friendly URLs, Unique content of every pages, google webmaster installation, google analytic, canonical URL fixing, Internal linking etc.

Follow all technique to get more sale from your website.